Wednesday, December 25, 2019

Essay about Montessori Math Rationale - 1119 Words

MATH RATIONALE â€Å"The mathematic mind is a mind that is especially interested in mathematics. Rather than find them boring and absurd, they find them interesting and absorbing. It is a fact that most children in our Montessori schools manage to achieve great enthusiasm while working with mathematics. Is the preparation of their minds that allows them to reach this pleasure. Maria Montessori, London Lectures, 1946, p 41 Mathematics has always been a difficult subject for students. Many children have developed phobias and barriers towards mathematics, which prevail into adulthood, thus limiting their potential. This limitation implies problems of learning, resulting in the child a sense of inferiority. Mathematics for common†¦show more content†¦This language, this need, evolved until a registration system that took man to develop the numbers. Mathematics, like every creation of man, have evolved without really knowing how far you can get with them: the scope of the computer, physics, chemistry, algebra, all are evidence of this. Every aspect of our culture is based in some way or another in Mathematics: language, music, dance, art, sculpture, architecture, biology, daily life. All these areas of measurements and calculations are accurate. Even in nature, everything follows a precise pattern and a precise order: a flower, a shell, a butterfly, day and night, the seasons. All this makes mathematics essential for human life and they can not be limited only to a matter within the school curriculum; here lies the importance of teaching math in a pleasure, enjoyable and understandable way. Mathematics is an aid to the development of the child and should be seen as an aid to life and not as an obstacle in their lifes. Dr. Montessori said that man is provided with an innate power The Mathematical Mind. She takes this term of the French mathematic, physic and philosopher Blass Pascal (1623-1662), who was the first to say that the human mind naturally has the characteristic of being mathematical and if you think for a minute we see that all progress man has developed is because the human mind has a propensity for accuracy, orderShow MoreRelatedHigh Among The Nation s Concerns Essay1692 Words   |  7 Pagespictures, drawings, and diagrams. Larger concepts should be structured into smaller components and finally students should be regularly assessed for understanding (p. 52). Because Dyslexia is a common type of learning disability, a plan with strong rationale must be in place and regularly assessed. Dyslexic students have difficulty recognizing printed words and therefore experience difficulty with reading (Ormond, 2009, p. 52). Every effort should be made to help students make use of their senses suchRead MoreEssay on Who is Maria Montessori3824 Words   |  16 Pagesï » ¿Practical Life Rationale Paper 1. Who is Maria Montessori? Please give a brief description of her life. Maria Montessori was the founder of the Montessori approach to education, she was born in Italy in 1870. As a teenager she was an engineer, but later she studied her favor major of medicine. Graduated as Italys first female medical practitioner she embarked on a career in mental health. Following on from this she was asked to head up a childcare project for a social housing initiative andRead MoreCorrelation Between Purposeful Movement Within The Classroom And Improved Attention Span With An Increase Student Achievement1382 Words   |  6 Pagesstill, motionless. But mental development must be connected with movement and dependent on it† (Montessori).This analysis will include the history movement-based active learning and the affects it has on students. Movement Evidence from multiple studies and research reviews suggest that physical activity improves many academic outcomes including overall academic success cognitive performance, reading and math skills, increased on-task classroom behavior, creation of positive learning experiences forRead MoreDemonstrate Your Understanding Of The Teacher’S Role In1635 Words   |  7 Pagesenvironment (school experience and readings). ïÆ'Ëœ the importance of making learners aware of how to learn (metacognition) and thus engage them fully and actively in the learning process (role of assessments for learning and school experience) My Rationale- Importance of the role of a teacher: Classrooms today reflect a progressive, ‘constructivist’ and child-centered model of school instruction as against a traditional, teacher-led, learning by rote, ‘front-of-class-style-of-teaching’ generation toRead MoreFactors Affecting the School Readiness of Public Kindergarten Pupils in Lanao Del Sur I – B3485 Words   |  14 PagesChapter I The Problem and Its Setting Rationale Kindergarten marks the beginning of formal education. The child’s initial school experience can influence the way he feels and acts to future school activities. I will also affect the way he relates to other people and his environment for the rest of his life. Success or failure at this stage can affect his well-being, self-esteem, motivation and perspectives. Lack of kindergarten readiness may also lead to his being held back in the next grade levelRead MoreEarly Years Education10897 Words   |  44 Pagesclearly, they should enjoy stories, songs, poems, being able to hear different sounds. They will be able to read and write familiar words like their name, and be able to use a pencil. Mathamatical development A child should have an undertsanding of maths through stories, songs and games. The should be confident with numbers and with ideas such as ‘heavier than or ‘bigger. They should also be aware of different shapes and the concept of different spaces. Knowledge and understanding of the worldRead MoreEarly Years Education10882 Words   |  44 Pages they should enjoy stories, songs, poems, being able to hear different sounds. They will be able to read and write familiar words like their name, and be able to use a pencil. Mathamatical development A child should have an undertsanding of maths through stories, songs and games. The should be confident with numbers and with ideas such as ‘heavier than or ‘bigger. They should also be aware of different shapes and the concept of different spaces. Knowledge and understanding of the world Read MoreCache Level 3 Award, Level 3 Certificate and Level 3 Diploma in Child Care and Education15197 Words   |  61 Pagesteams to support the care of children A1 Include a reflective account of the role of the practitioner in caring for children. Unit 10 – Research into child care, education and development Criteria Grading Criteria Guidance E1 E2 Include a rationale to explain the reason for the choice of research subject Describe the conduct of the research project A clear explanation of the purpose of the research and reasons for selecting the subject. Outline aims for the research. Clearly describe how the

Tuesday, December 17, 2019

Vaccines Choosing What Goes Into Your Veins - 1823 Words

Do you remember going or taking your child to the pediatrician office for booster shots? Do you remember getting a flu shot or chicken pox shot? Do you remember how sore your arm felt? How nervous, you felt? Scared, even? Were you one of the few who got sick after getting a shot? Did you expect to be immune to getting the flu after going for the shot, but still got the flu anyway? Were you one of the few who suffered severe complications because of the misinformation spread by the CDC , Center for Disease Control? What if you were told you didnt need some of those shots you were forced to take? Did you know its against your rights to be forced to get a vaccine? Before we talk about vaccination, you should know how vaccines work.†¦show more content†¦How can you expect someone to be required to receive a shot every flu season that only 60%? Isnt that a failing grade? In a case that a vaccine only works 60% of the time shouldnt we have a choice to not receive that vaccine? And if we choose not to, should we lose our jobs for it? No. This is a human rights issue. It sounds like that hospital had a deal with vaccination companies to receive â€Å"funding† if they required their employees to get the shot. Scholars a the Harvard School of Public health developed a Public Health- Human Rights Impact Assessment Instrument to evaluate possible human right violations that occur when governments take action in the name of public health that limit individual right. They argue that such actions must be takes as a last resort and must only occur when they meet follow specific, stringent human rights conditions. Now, if we apply these eight core human right principles as they apply to the mandatory vaccination policies in the United States, there are major problems. With the first rule since mandatory vaccination represents a restriction of a right the UN charter would require a thick review of any public health policy. The second rule questions whether the current measures by the government are excessive. The thirdShow MoreRelated An Industry on the Brink: Consumers Need to Wake Up and Smell the Genetically Modified Coffee2649 Words   |  11 Pagesto believe that there would be any. The prospect of inserting a foreign gene into an organism and then consuming the organism, foreign gene and all, may sound less than appetizing to some. In fact, it’s really not much different from what people do everyday at mealtime. Every living organism is made up of cells and each of these cells contains every gene that is used to make up the organism. This is something that scientists have known for years. The genes of other organisms, cornRead MoreNclex Studyguide Pn7137 Words   |  29 PagesDO NOT delegate what you can EAT! E - evaluate A - assess T - teach addisons= down, down down up down cushings= up up up down up addisons= hyponatremia, hypotension, decreased blood vol, hyperkalemia, hypoglycemia cushings= hypernatremia, hypertension, incrased blood vol, hypokalemia, hyperglycemia No Pee, no K (do not give potassium without adequate urine output) EleVate Veins; dAngle Arteries for better perfusion A= appearance (color all pink, pink and blue, blue [pale]) P= pulse (100, 100,Read MoreSubstance Abuse15082 Words   |  61 PagesWHAT IS MEANT BY DRUG DEPENDENCY? Drug dependence is a situation where an addict feels he/she must have drugs in order to live; this is the term to describe psychological dependence. Physical dependence occurs when the body metabolism adapts to the presence of the drugs, when the drug is removed strong withdrawal symptoms are produced. This withdrawal syndrome is experienced as sickness, stomach upset and muscular pain. Hallucinations and convulsions may also occur. EXPLAIN WHY ALCOHOL IS ARead More_x000C_Introduction to Statistics and Data Analysis355457 Words   |  1422 PagesExploration and Analysis of Data, by Roxy Peck and Jay Devore, may be a more appropriate choice. Except for the treatment of probability and the omission of the Graphing Calculator Explorations, it parallels the material in this text. Please contact your sales rep for more information about this alternative and other alternative customized options available to you. New to This Edition There are a number of changes in the Third Edition, including the following: ââ€"   ââ€"   ââ€"   ââ€"   ââ€"   ââ€"   MoreRead MoreDeveloping Management Skills404131 Words   |  1617 Pagessolution for courses in Principles of Management, Human Resources, Strategy, and Organizational Behavior that helps you actively study and prepare material for class. Chapter-by-chapter activities, including built-in pretests and posttests, focus on what you need to learn and to review in order to succeed. Visit www.mymanagementlab.com to learn more. DEVELOPING MANAGEMENT SKILLS EIGHTH EDITION David A. Whetten BRIGHAM YOUNG UNIVERSITY Kim S. Cameron UNIVERSITY OF MICHIGAN PrenticeRead MoreSexually Transmitted Diseases35655 Words   |  143 Pagesg. a noble gas or atomic gas like neon), elemental molecules made from one type of atom (e.g. oxygen), or compound molecules made from a variety of atoms (e.g. carbon dioxide). A gas mixture would contain a variety of pure gases much like the air. What distinguishes a gas from liquids and solids is the vast separation of the individual gas particles. This separation usually makes a colorless gas invisible to the human observer. The interaction of gas particles in the presence of electric and gravitationalRead MoreCase Study148348 Words   |  594 Pagesdisposed of by way of trade in any form of binding or cover other than that in which it is published, without the prior consent of the Publishers. 2  © Pearson Education Limited 2011 Contents Acknowledgements Introduction Using this Manual Planning Your Approach Designing the Teaching Scheme A Guide to Using the Work Assignments A Guide to Using the Case Studies Strategy Lenses The Exploring Strategy Website A Guide to Using the Video Material Exploring Strategy Teachers’ Workshops Teaching NotesRead MoreExploring Corporate Strategy - Case164366 Words   |  658 Pagesparticularly regarding sustainable competitive advantage and resources, and corporate strategy, particularly regarding diversiï ¬ cation and internationalisation. There are also issues of ownership and organisation. In the end, the fundamental question is: what future for the Ministry? ââ€"  ââ€"  ââ€"  In 1991, 28-year-old James Palumbo invested  £225,000 (≈a340,000) of his own capital into a new dance club located in an old South London bus depot. As an old Etonian (the UK’s most elitist private school), a graduateRead MoreOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain the Impact This Change Has Made on Our Lives and Why It Is an Important Change.163893 Words   |  656 Pagesthe Contributors †¢ 343 _ IN TR OD UC TIO N Michael Adas B y any of the customary measures we deploy to demarcate historical epochs, the twentieth century does not appear to be a very coherent unit. The beginnings and ends of what we choose to call centuries are almost invariably years of little significance. But there is little agreement over when the twentieth century c.e. arrived, and there were several points both before the year 2000 (the collapse of the Soviet Union

Monday, December 9, 2019

Marketing Process-Free-Samples for Students-Myassignmenthelp.com

Question: Discuss how an Organization that Manufactures and retails skincare products, gains a competitive advantage using several Marketing Strategies in the Market of Australia. Answer: Introduction NatureCare is an organization based in Brisbane Australia that manufactures and sells good quality skin care products. The organization was established in the year of 2011 as the owners of the organization realized that in the market of Australia, there is a need of good quality eco-friendly skin care products, and they materialized that notion back in 2011. The management of the organization also makes sure that the packaging of the products is also in an eco-friendly nature. Business objectives Strategic marketing objective The main objective of the organization is to achieve profit of minimum 10% per annum. Increase saleability at least by 20%. Meeting most of the customer demands. External factors affecting the organization In todays world the market competition has become very steep and to sustain the profitability along with the reputation, the organizations need to have a strong management capability along with strong marketing policies. It can be said that as the organization is inclined towards selling good quality products thus environmentally, legally, politically and technologically there are no issues that might affect the saleability of the products. The social factors might pose some oddities, but if the organization engages in some CSR activities, they will surely overcome the shortcomings. Currently the organization is lagging behind due to some economic complexities, but with extensive marketing campaign those issues will also get sorted with time. Understanding the market needs: The management of the organization or the officials, who has the responsibility of making a strategy for marketing, should understand the pulse of the target customers (De Mooij, 2013). The concerned person should understand what the expectations of the customers from their organization are and then only he or she should make the strategies accordingly. Social trends The majority of the women who are aware of the effects of the harmful chemicals used in the cosmetics are inclined towards buying good quality products which are eco-friendly and would not harm in any ways. At this point of time, this is the strong point of NatureCare, s their products are of the best quality in the market of Australia currently. Industry trends The ingredients should be organic. The ingredients used would not have any types of side effects. Usage of steroid should be punishable offence. Costing should be planned according to the affordability of the target customers. Competition In the domestic market, natureCare has to face fierce rivalries with organizations like Cawarra cosmetics, Natural wonders and many more. It is seen that there is a current trend of using organic and natural ingredients in cosmetics products in order to live a healthy life. That is why NatureCare will have to increase the qualitative issues in order to sustain their profitability in the domestic market. It is a matter of fact that in this rapidly changing market, the management of NatureCare will should understand the demands of the target customer base and work on it accordingly. As the organization do not have enough reputation, they will have to stress on the quality issue and on the marketing strategies in order to sustain in a market full of competition. Marketing mix It is a matter of fact that NatureCare is a cosmetic brand that sells organic skin care products in the market of Australia, where the market competition is fierce. Thus to attain desired profitability, the management of the organization will have to stress on the 4P of the marketing mix. Thus the management should stress on the Product quality, the Pricing, the People (target customers) and the Promotional activities. Thus they have to ensure the quality of the product and make the pricing according to the other organizations set price structure to get the best out of the domestic market (Strm, Vendel Bredican, 2014). Apart from that they should look after the demands of te target customers and put stress on various marketing strategies in order to generate more profitability and build a solid reputation in the domestic market. Economic solution In order to fight the economic oddities, the management of the organization should put stress on the marketing strategies in order to generate more revenue. Thus, in this section a detailed strategic planning is explained. Sampling: The management of NatureCare might ask the sales persons to attract the customers by providing them free sample test. In this way the customers would gather an experience regarding the quality of effectiveness of that particular product and this type of campaign would attract many customers. Word of mouth: In todays world the management of the organization should understand the fact that if they are able to do an extensive word of mouth campaign by any public figure, the target customers would surely be attracted and that would surely reflect on the sales chart (Chen, 2016). Digital marketing: In todays world it can surely be said that digital marketing is the future of all types of marketing. As the target customers are within the age group of 25 to 55 years old thus it can easily be perceived that they will be quite frequent on social media websites (Strm, Vendel Bredican, 2014). Thus the management should advertise extensively on social media websites like facebook, instagram twitter and many more. The management should also consider making catchy websites and television commercials to attract a mass population (De Mooij, 2013). Pricing strategy: As the organization was established in the year of 2011, naturally it does not have a huge reputation in the market, thus to build reputation quickly, they will have to check the quality issues and along with that, they should stress on reducing the prices of the products for the time being or giving away discounts heavily just to make a strong customer base (Solomon, 2014). Print media marketing: The management of the organization should stress on print media marketing by engaging in extensive marketing campaign on the popular newspapers and magazines to reach to the mass population of Australia. Print media marketing is one of the most important medium of marketing in todays world and many individuals would easily get attracted towards the products. Conclusion Thus to conclude, it can be said that the organization NatureCare would be able to perform according to their full potential only when they would be engaged in strategic marketing planning. In todays world, proper marketing strategy would help any organization to taste the height of success in lesser time. References Chen, C. H. (2016). Marketing discourses of aging: Critical discourse analysis of TV advertising for over-50s life insurance in Taiwan.Language,4(1), 7. De Mooij, M. (2013).Global marketing and advertising: Understanding cultural paradoxes. Sage Publications. Solomon, M. R. (2014).Consumer behavior: Buying, having, and being(Vol. 10). Upper Saddle River, NJ: Prentice Hall. Strm, R., Vendel, M., Bredican, J. (2014). Mobile marketing: A literature review on its value for consumers and retailers.Journal of Retailing and Consumer Services,21(6), 1001-1012.

Sunday, December 1, 2019

Smoke and Mirrors Review Essay Example

Smoke and Mirrors Review Paper Essay on Smoke and Mirrors Three stories of Neil Gaiman, with whom I began my acquaintance with the work of the writer, devoted to the mythology and the universe works of Howard Phillips Lovecraft. It is: A Study in Emerald, Special shoggotskoe and Just back end of the world. In the preface to special shoggotskomu Gaiman said that he had met with a representative of the book business 48 hours drinking with him at the bar, passing lecturing about Lovecraft. Not only this booze Gaiman gives a lover Howard Phillips. For example, the same A Study in Emerald betrays the idols of the author. Still, a wonderful story A Study in Emerald, in my opinion, was his Hugo did not deserve. a Study in emerald a curious stylistic sketch in which Gaiman mixed in a pop Sherlock Holmes stories with tales of Cthulhu. Kokteylchik turned out, I tell you, jauntily. Alternative all History. 700 years ago captured the Ancient Earth. Now they rule our world, and apparently quite rightly and humanely well, in terms of their humanity. The story begins with the fact that the retired officer finds a small room on rent at unpretentious street Baker, and settles there companion Strange helping police investigate the most complicated case. After a couple of pages the first corpse. - Are you up to this day have never seen a person of royal blood he asked, I shook my head -.. Well, such a sight could shake any untrained person What is it with you, my friend, youre shaking.! Corpse Gutted cuttlefish, whose emerald was covered with blood all around. Cuttlefish bastard, Blood crowned head of Europe. In general, in the world of the story Gaiman all monarchic person either themselv es Ancient or monsters their generation. The story ends with a stylish venzelkom news of the murder of Alexander II. Another reptile less. So who wets the crown princes and their ilk? Some bastards and eritiki restavratsionisty fighting for power without the Ancients. (By the way, another mileyshaya scene an audience with the Queen.) We will write a custom essay sample on Smoke and Mirrors Review specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Smoke and Mirrors Review specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Smoke and Mirrors Review specifically for you FOR ONLY $16.38 $13.9/page Hire Writer And yet, in spite of the very stylish fanfic, I, as a fan of increasingly Holmes than Insmutskih horror it was a shame that Lovecraft was in the text given to headship. Holmsovsky surroundings is within torn from some stories, but exaggerated manner, the image of the deductive method. In this form holmsovsky charm looks a bit clownish By the way, and by HP Lovecraft, in fact in the story is not so much.. The story is very dynamic, read with pleasure and fast, and offers not take half a page. Well, it does not Lovecraft:) The resulting stylization sweet, though not finished. For example a great concept with Cthulhu power reined shows only a few strokes But there is another layer of narrative -. This puzzle. The simplest are made in the form of advertising prompts before each dome over someone joked Gaiman ugodat not difficult. Then a butcher Jack invites all to his shop (ladies discount!), And the craftsman, scientist Victor offers to treat impotence electric current (electricity revive the deceased!). But the main mystery xy xy tale characters. Does the narrator whether the protagonist Holmes Watson? And who is the killer Sigerson mysterious and true. If you are nice to know the stories about Holmes that unravel all of them, easily, and be pleasantly surprised -. All in Gaiman story jumps on its head, and back Special shoggotskoe as told himself Gaiman was born from drunken conversations. Drunken conversation, in fact the story is. American tourist Ben travels to England. Benjamin Lassiter came to the inescapable conclusion that the woman who wrote the Guide hiking on the English coast , a book which he carried behind his back in a backpack or on a walking tour was not, and the English coast, probably does not know, even Dance the it in her bedroom at the head of a military band, loudly and joyfully singing Im English coast to the accompaniment of a kazoo. Finally he nabredaet on a lousy town called Insmut where the pub for a pint Special shoggotskogo beer acquainted with a couple of local drunkard who on what light is reviled damned hacks G.F.Lavkrafta. -.. Well HP Lovecraft I do not understand because of what such a fuss he and write something, his mother did not know how -.. With the noise of plunging a dark beer, it is a long and agile tongue licked from the lips of foam -. Take, f or words that he uses you know Taimnichy, which means taimnichy ..? By the way, why these alkonavtov there resemble frogs? A very funny story. A sort of tap dance at Howard bones But the third story -. Just back end of the world the closest in spirit and style to the dark genius of Lovecraft. Oh, yes, there is something waiting for us and a couple of good suggestions in paragraphs long! 🙂 History lone werewolf, languishing from his curse, and that becomes a key figure in the ritual coming of the Ancients is interesting. Emanates from it and present lavkraftianskim chill of horror. Nekladbischenskim chill, and thus from the dark depths of the sea. Well, some frazochki lovely that salvation is from the end of the world is in the details, or a paraphrase of the grayness of cats at night saying that, in the darkness of blood smears either black or gray In general, I recommend heartily. ! 🙂 Unfortunately librusec it is unavailable to give a very clumsy references to stories: A Study in Emerald Special shoggotskoe But the story Just back end of the world could not be found when lift librusec:, ( Smoke and Mirrors Review Essay Example Smoke and Mirrors Review Paper Essay on Smoke and Mirrors In the course of acquaintance with the works of Neil Gaiman, I read two more of the story of the author. They were the last two of the story of the author of the collection Smoke and Mirrors. Namely: Mystery murder and Snow, mirror, apple I can say only one thing. Able, chertyaka, fun to write Mystery murder. a very addictive classic story begins. The two meet, one has a story. But every story has a right to be vyskazanoy. Oh, right, Rashomon of some kind. The young rake night at LAs Boulevard shabby bum bum cigarettes. How to pay for a cigarette a tramp tells the amazing story of how the first murder was committed in the City, inhabited by angels, masteryaschie future of the universe according to Gods intent. . Again, my love, I thought, taking Gaiman play with the canonical stories as a Rubiks Cube We will write a custom essay sample on Smoke and Mirrors Review specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Smoke and Mirrors Review specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Smoke and Mirrors Review specifically for you FOR ONLY $16.38 $13.9/page Hire Writer But on the Snow mirror, the apple Gaiman said arrogantly: I like to think of this story is a virus. it is worth to read it to you, and you are never able to read the original legend of old. It is to failure turned inside story of Snow White. And yet, how sweet would not have this story in the horror genre, too, dear Neal the original and dearer to me, and much more ingrained. So telling a story, I can hardly remember the copyright Exercise. Plus a separate story raised by the theme of necrophilia. Not so often it so openly, without pseudo-romantic-gothic covered, it will meet While librusec not plucked up from the state of forcible somatic again give very curves of links to stories:. Mystery of murder - are unable to read, but you can listen to the story The snow, mirror, apple

Tuesday, November 26, 2019

Free Essays on Symbolism In The Necklace And The Lottery

The necklace in â€Å"The Necklace† symbolizes several things, one of which is materialism. By picking a possession as the title of the story, Maupassant’s intent is to point out that materialism is the main focal point of the story. This is because the necklace is representative of the riches and expensive possessions Mme. Loisel so desperately wants. She doesn’t have the money for nice jewelry so she has to borrow some from her friend. When she borrowed the necklace it was very glamorous. Mme. Loisel mysteriously loses the necklace and she and her husband go into debt trying to replace it. You learn that material possessions aren’t nearly as important compared to the value of a good time. Mme. Loisel attended a black tie dinner and wore the necklace she had borrowed. At that time she thought the necklace was made of diamonds and she felt like a princess. She has no idea that the necklace is actually made of clay. Mathilde eventually discovers that, as fa te would have it, the necklace was worthless. She has spent ten years trying to replace the necklace when it actuality it really wasn’t worth anything. Fate interacts with the characters every time the necklace comes into the story, and the title helps focus the reader on the necklace’s implications. The villagers are very superstitious about the powers of the stones in â€Å"The Lottery.† The author uses the stones to symbolize evil. It reflects the evil nature of society as a whole. The towns, wanting to have a superior crop that year, believe they must hold a lottery in which the unlucky person, whose name is drawn, will be stoned to death, thus producing a superior crop. The villagers in the story are aware that the sacrifice is inhumane but would not let those feelings known. In stoning Tessie, the villagers treat her as a scapegoat. The only person who shows their rebellious attitude is Tessie. She doesn’t take the stoning seriously. She actually rushes to the square ... Free Essays on Symbolism In The Necklace And The Lottery Free Essays on Symbolism In The Necklace And The Lottery The necklace in â€Å"The Necklace† symbolizes several things, one of which is materialism. By picking a possession as the title of the story, Maupassant’s intent is to point out that materialism is the main focal point of the story. This is because the necklace is representative of the riches and expensive possessions Mme. Loisel so desperately wants. She doesn’t have the money for nice jewelry so she has to borrow some from her friend. When she borrowed the necklace it was very glamorous. Mme. Loisel mysteriously loses the necklace and she and her husband go into debt trying to replace it. You learn that material possessions aren’t nearly as important compared to the value of a good time. Mme. Loisel attended a black tie dinner and wore the necklace she had borrowed. At that time she thought the necklace was made of diamonds and she felt like a princess. She has no idea that the necklace is actually made of clay. Mathilde eventually discovers that, as fa te would have it, the necklace was worthless. She has spent ten years trying to replace the necklace when it actuality it really wasn’t worth anything. Fate interacts with the characters every time the necklace comes into the story, and the title helps focus the reader on the necklace’s implications. The villagers are very superstitious about the powers of the stones in â€Å"The Lottery.† The author uses the stones to symbolize evil. It reflects the evil nature of society as a whole. The towns, wanting to have a superior crop that year, believe they must hold a lottery in which the unlucky person, whose name is drawn, will be stoned to death, thus producing a superior crop. The villagers in the story are aware that the sacrifice is inhumane but would not let those feelings known. In stoning Tessie, the villagers treat her as a scapegoat. The only person who shows their rebellious attitude is Tessie. She doesn’t take the stoning seriously. She actually rushes to the square ...

Saturday, November 23, 2019

Behavioral Science in the Armed Forces

Behavioral Science in the Armed Forces Military sociology is the sociological study of the military. It examines issues such as military recruiting, race and gender representation in the military, combat, military families, military social organization, war and peace, and the military as welfare. Military sociology is a relatively minor subfield within the field of sociology. There are few universities that offer courses on military sociology, and only a handful of academic professionals that conduct research and/or write about military sociology. In recent years, most of the studies that can be classified as military sociology have been done by private research institutes or in military agencies, such as the Rand Corporation, the Brookings Institute, the Human Resources Research Organization, the Army Research Institute, and the Office of the Secretary of Defense. Furthermore, the research teams that conduct these studies are generally interdisciplinary, with researchers from sociology, psychology, political science, economics, and business. This by no means implies that military sociology is a small field. The military is the largest single government agency in the U.S. and the issues addressed surrounding it can have important ramifications for both military policy and the development of sociology as a discipline. The Basis of Service One of the most significant issues in military sociology in the U.S. post-World War II is the shift from drafting to voluntary service. This was a huge change and one whose impact at the time was unknown. Sociologists were and still are interested in how this change affected society, who the individuals were who entered the military voluntarily and why, and whether this change affected the representativeness of the military (for example, are there more uneducated minorities who enter voluntarily than were selected in the draft)? Social Representation and Access Social representation refers to the degree to which the military represents the population from which it has been drawn. Sociologists are interested in who is being represented, why the misrepresentations exist, and how representativeness has changed throughout history. For example, in the Vietnam War era, some civil rights leaders alleged that African Americans were overrepresented in the armed forces and therefore accounted for an unfair amount of casualties. Gender representation also developed as a major concern during the women’s rights movement, generating major policy changes concerning the participation of women in the military. In more recent years, when President Bill Clinton overturned the military ban on gays and lesbians, sexual orientation became the focus of major military policy debate for the first time. This topic has come into the spotlight once again after President Barack Obama repealed the Don’t ask, don’t tell policy so that gays and lesbia ns can now serve openly in the military. Sociology of Combat The study of the sociology of combat deals with the social processes involved in combat units. For example, researchers often study unit cohesion and morale, leader-troop relations, and motivation for combat. Family Issues The proportion of military personnel who are married has increased greatly over the past fifty years, which means there are also more families and family concerns represented in the military. Sociologists are interested in looking at family policy issues, such as the role and rights of military spouses and the issue of child-care when single-parent military members are deployed. Sociologists are also interested in military benefits related to families, like housing improvements, medical insurance, overseas schools, and child care, and how they impact both the families and the larger society. The Military as Welfare Some people argue that one of the military’s roles is to provide the opportunity for occupational and educational advancement to the less advantaged in society. Sociologists are interested in looking at this role of the military, who takes advantage of the opportunities, and whether the training and experience of the military offer any advantages compared to civilian experiences. Social Organization The organization of the military has changed in many ways over the past several decades – from the draft to voluntary enlistment, from combat-intensive jobs to technical and support jobs, and from leadership to rational management. Some people argue that the military is changing from an institution legitimized by normative values to an occupation legitimized by a market orientation. Sociologists are interested in studying these organizational changes and how they impact both those in the military and the rest of society. War and Peace For some, the military is immediately associated with war, and sociologists are certainly interested in examining different aspects of war. For example, what are the consequences of war for societal change? What are the sociological impacts of war, both at home and abroad? How does war lead to policy changes and shape the peace of a nation?

Thursday, November 21, 2019

Henry Adams Research Paper Example | Topics and Well Written Essays - 1500 words

Henry Adams - Research Paper Example Adams was in a Classical sense a man of intellectual temperament, and the literature created by him extends a true insight into the intricacies and complexities of his time. Life Henry Adams was born in Boston, Massachusetts, on 16 February 1838 (Adams 17). His father, Charles Francis Adams was a writer and an influential diplomat (Adams 19). Henry’s mother was Abigail Brown Brooks (Adams 19). Henry Adams was the grandson of the sixth American President, John Quincy Adams, and the great grandson of John Adams, the second American president (Adams 21). There is no denying the fact Henry was born in an environment marked by opportunity, influence and accomplishment. Henry was definitely influenced by this propitious family standing, which facilitated certain advantages to young Henry. It is said that Henry Adams used to spend a significant time in summers, at his grandfather’s home, which was known to be a hub of culture and wealth. The personal library at the disposal of Adams family was considered to be the largest collections of books on varied subjects and topics in those times (Adams 41). Henry Adams spent hours in the family library, satisfying his voracious appetite for knowledge, by reading books on a variety of subjects like astronomy, the Roman and Greek literature, physics, politics and mathematics (Adams 41). It goes without saying that young Henry’s readings extended to him a sound grounding in the essentials of Western civilization. Henry also accrued ample exposure to the intricacies of politics and diplomacy, courtesy his father’s position as a congressman and a politician, and a Vice Presidential candidate in 1848 (Adams 43). Henry joined Harvard in 1854 and turned out to be an able student (Adams 47). However, it needs to be mentioned in those times marked by rigid college regulations, Henry managed to avoid being a stringent conformist (Adams 46). Henry was chosen the Class Day Orator on his graduation in 1858 (Adams 49). He also used to write for Harvard Magazine and tried a hand at acting in Hasty Pudding Club (Adams 49). The very fact that Henry Adams graduated sans any academic distinction made it difficult for people fathom the depth and extent of his knowledge and versatility. Henry went to Germany to study law; however, his lack of proficiency in German led him to travelling across Europe for two years (Adams 64). When Henry Adams returned to America, his father got appointed by President Lincoln as a minister to Great Britain (Adams 21). In the mean time, while Henry left with his father, as his secretary, to England, the Civil War had already begun (Adams 21). Henry Adams aspired to solicit a commission in the army, but at the request of Charles, his elder brother, who was himself an army officer, Henry decided to stay in England to support the Union cause (Adams 83). During this time, as a writer, Henry got published some reports in the New York Times. During his stay in England, Henr y Adams also met John Stuart Mill and Sir Charles Lyell, who urged him to study the works of Herbert Spencer and Auguste Comte (Adams 101). These readings were to reorient the mindset of Adams towards science, economics and politics. During this time Henry also managed to get published three well received articles in North American Review (Adams 103). On his return to America in 1868, Henry Adams actively served as a reporter in many news papers. He aspired to be an avid commentator on and critic of his times. In 1870 he left for Boston to serve as

Tuesday, November 19, 2019

Supply chain exam Essay Example | Topics and Well Written Essays - 750 words

Supply chain exam - Essay Example The concept of Food Miles was conceived in 1990 by Andrea Paxton in a research paper and was further elaborated in a report (Paxton A. 1994), by the SAFE Alliance, now Sustain, which highlighted concerns over the negative environmental and socio-economic impacts of increasing transport of food. The follow up report from Sustain in 1999 (Hird V et all 1999) showed a continued trend in the UK for food to travel further between farms and consumers, and highlighted more pollution from transport, increased packaging, loss of land and agricultural biodiversity, and greater use of chemicals required in food transit and storage. It attributed the closure of many small country shops and failure of small-scale farms to the activities of a small number of powerful retailers able to source lower-priced food from overseas. The development and application of Food Miles is out of two main concerns: 1. Environmental concern: further a product travels, more greenhouse gases (GHG) are released 2. Regi onal development concern: buying food locally stimulates the local economy 1.2 Why the CO-OP might consider it? The CO-OP today is the fifth largest retailer in UK with 9% market share in the retail sector in UK. As a senior player in the retail market, it is a moral responsibility of the CO-OP to address the issue which impacts not only the long-term business strategy but also the consumer sentiments towards sustainability and climate change. In fact, there is a compelling business case for the food industry as a whole to improve energy efficiency and reduce dependence on fossil fuel and its corresponding emissions. According to a 2005 study conducted by Lippincott Mercer for â€Å"The Carbon Trust† for the UK market, the subject of climate change is bound to get more and more important in the consumer mind. Also, and the food and beverage industry was found to have the highest risk (?6.6bn – 10% of the total market value) of tangible value from climate change. Finall y, the CO-OP ethical plan states that â€Å"We will reduce the gross GHG emissions from our operations by 35% by 2017†. So, tackling this issue of â€Å"Food Miles† should clearly be a priority for the CO-OP. 2. â€Å"Food Miles†: The two sides of the coin 2.1 Arguments in favour of adopting â€Å"Food Miles† In order not to be left behind, there is a case to adopt â€Å"Food Miles† in the overall business strategy. There is evidence that the retailers in UK and worldwide have already started initiatives with â€Å"Food Miles† in mind: 1. Sainsbury has annual targets for emissions reduction, and has increased (as part of its low-food miles strategy) the proportion of products sourced domestically to 90% for food that can be grown in the UK. 2. Safeway UK has developed a distribution system, introducing measures to reduce its food miles and the energy consumption of its fleet. 3. In 2005/06, Wal-Mart CEO announced that it plans to boost energ y efficiency, increase organic food sales and reduce GHG emissions by 20% by 2012 worldwide. Even the government policy seems to have â€Å"Food Miles† concept in the long-term view. In the Food Industry Sustainability Strategy published in 2006, the UK government has proposed key performance indicators for food transportation that include road distance travelled, emissions from land and air transport. Finally, in terms of supply chain issues,

Sunday, November 17, 2019

Compulsory Education Essay Example for Free

Compulsory Education Essay There are many forms of research for compulsory education. When I started to dig for Information, I was quite amazed in how far back it actually goes. It may have been a little different then, but the concept behind it were and still are the same. With that, you will see multiple questions that need to be answered. What function does compulsory education serve in the United States, what are the advantages and disadvantages to compulsory education, and how can we make school better for todays young learners? Compulsory education is the attendance required by all students. In reading, michaeladuffy’s research, I understand what he is trying to say in more clarity. How does it affect our children? He states, â€Å"As I continue to ask questions about why we have CE in the United States the answer most often I receive is that it increases literacy. † He brings us back by saying, â€Å"I am often told of the condition of the youth in the eighteenth century where children ran rampant in the streets and committed all sorts of crimes and vandalism. † Is it at this time we started to think about the youth’s education? During those times of hardship they still managed to keep a literacy rate of ninety percent. Through hard work and learning, at the same time, they managed to raise the rate to ninety-eight percent by 1852. By upping the literacy rate, in the United States, we see a great improvement in our children. â€Å"In fact the high literacy rate one hundred years before compulsory education was primarily due to the focus of Bible reading that spread throughout Europe and the new world. Perhaps it was a Biblical interest that accounted for black literacy in the south which was around eighty percent before CE came into effect† (Zhang 29). Michaeladuffy also points out that there are troubling times in our schools to the extent of dropouts and absenteeism. By reading his one paragraph on, â€Å"why children would miss class† (par 4) he lists five reasons they would. It ranges from being an obese child all the way to having poor eyes sight and not wanting to ask question for the fear of being teased. I can see why this is. Children these days will drop out if they are not treated correct. When kids are picked on their insecurity level falls at an all time low. The only option they have left is to not go to school and live with themselves. During my research the answer was never there. It is ones interpretation of the compulsory education and how it serves in the United States. In the early years of a child they continue to have more of independence for learning to develop each of their demands. Decades ago children opted not go to school, but instead work with their families and that is how they survived on such a low income. Compulsory education levels that bar for the unfortunate families who cannot afford it. With compulsory education more people have access to education, now whether they choose to use it is up to them. The one main disadvantage, I think every one might agree with me, is that the government dictates the age for the grade and what the kids are suppose to be doing. In other words they are forced into it. Are children ready for the grade they are in or going to be in? No, they’re probably not. Not one child is the same in learning. In order for our children to be ready for society interaction, activities are needed. How can we make school better for todays young learners? Children’s intellectual growth, in their early years, are constantly growing. Learning new things everyday whether in school or in the social environment. They are more aware of the world they live in through the use of technology. Technology, for children these days, is one of the most important learning tools we have. The child’s learning ability is acquired through countless ways. Some examples may include, but not limited to are; questioning techniques, investigating and interaction with one another. Children are creative and have an eagerness to learn. Emphasizing on their curiosity, their creativeness shows by the use of technology. Providing them with opportunities to use their creative nature we can see a vast improvement in problem solving and thinking of solutions to problems based on their age. Having that teacher to student interaction will vastly help them in the social skills they need to better acquaint themselves with the world they will soon be leaving to. Not one child is alike. By finding what works, the child can receive the proper curriculum. Paul Goodman proposes two countermeasures in this situation. They are good ones at that, but with that said one particular really stuck out amongst the other. By abolishing grading and strictly going on the fact of the teachers knowledge and know how, I believe we can see a great improvement in students’ knowledge. Its because of the grading criteria, we struggle in some subjects. If we drop the grading and base it on experience of life and work, there will be more students eager to learn and striving for that education. Just picture yourself taking a test, you studied day and night for it, but yet you still failed it. Now picture yourself taking the same test with life experience and work experience, it comes to you a little easier. Knowing that the grade you were going to get is not there lingering on your mind. Who do think is going to feel better about themselves after the test is done? Because of the grading system our fear of failing has kicked in. It shows that in life experience over a degree can be beneficial in some areas of expertise. With that being said, I do agree with the two year of maturing before entering school. You never know what experience you will receive in the world. In concluding my research of what functions does compulsory education have in the United States, we see that it is a tricky question. It does have a purpose but its purpose is still unclear to some, including me. We see the advantages outweigh the disadvantages of compulsory education. There are many things we can do to help our young ones to enjoy schooling. From the time of the eighteenth century, we have been striving to educate the younger children and make learning enjoyable. Hartman 5 References: * michaeladuffy. wordpress. com/2012/07/02 Date of access Aug 20 2012 * bestvolunteer. org †º More News †º Other News Date of access Aug 20 2012 * https://www. det. nsw. edu. au/ /Our_young_learners Date of access Aug 20 2012 * http://voices. yahoo. com/our-fundamental-future-eliminating-compulsory-education-5570. html Date of access 22 Aug 2012 8:47pm * Does School Time Matter? On the Impact of Compulsory Education Age on School Dropout Cabus, Sofie J. ; De Witte, Kristof Economics of Education Review, v30 n6 p1384-1398 Dec 2011. 15 pp. ISSN: 0272-7757 Date of access 22 Aug 2012.

Thursday, November 14, 2019

Comparing the Public Use of Shopping Malls in Australia and America Ess

The Public Use of Shopping Malls in Australia and America Shopping malls are a prevalent part of both Australian and American societies. People of all races, creeds, ages, and social status flock to malls to participate in what John Fiske labels as the â€Å"conflict of consumerism† (284). However, he calls it the â€Å"conflict of consumerism† because recently there have been problems with disruptive teenagers interfering with potential buyers and posing a safety threat both to other shoppers and each other. It is shocking how many people come to malls in both countries with no intention, or means, to buy. According to Fiske in his essay, â€Å"Shopping For Pleasure; Malls, Power, and Resistance,† a study shows that â€Å"80 percent of unemployed young people visited the mall at least once a week, and nearly a 100 percent of young unemployed women were regular visitors† (285). As a result, some malls have even imposed restrictions to limit this. In Robyn Meredith’s essay, â€Å"Big Malls Curfew Raises Questions of Rights and Bias,† she explores issues concerning a recent restriction imposed on younger teenagers at the Mall of America in Minnesota. However, it is a real problem that mall owners have to cope with. In fact, malls here in America are very similar to those in Australia, because in both countries, the malls are turning into a type of indoor park where citizens participate in a variety of their own personal activities regardless of the intent of the mall owners. According to Fiske, malls are no longer solely for shopping anymore. Fiske says that the malls in Australia are now being used for a variety of other activities including underage drinking, sale of drugs, making general mischief, and â€Å"proletarian shopping,† or â€Å"... ...clear that older persons here in America and in Australia act similarly in the malls too, not just teenagers and younger people. From these essays and my personal experience, it is clear that malls are now being used for purposes other than shopping. They are becoming like indoor parks used for activities not intended by the malls’ owners. Adults as well as children are participating in these activities, and they are happening in Australia and the United States in a very similar fashion. Works Cited Fiske, John. â€Å"Shopping For Pleasure; Malls, Power, and Resistance.† Reading Culture. 4th ed. Ed. Diana George and John Trimbur. New York: Longman, 2001. 283-286. Meredith, Robyn. â€Å"Big Malls Curfew Raises Questions of Rights and Bias† Reading Culture. 4th ed. Ed. Diana George and John Trimbur. New York: Longman, 2001. 288-291. Comparing the Public Use of Shopping Malls in Australia and America Ess The Public Use of Shopping Malls in Australia and America Shopping malls are a prevalent part of both Australian and American societies. People of all races, creeds, ages, and social status flock to malls to participate in what John Fiske labels as the â€Å"conflict of consumerism† (284). However, he calls it the â€Å"conflict of consumerism† because recently there have been problems with disruptive teenagers interfering with potential buyers and posing a safety threat both to other shoppers and each other. It is shocking how many people come to malls in both countries with no intention, or means, to buy. According to Fiske in his essay, â€Å"Shopping For Pleasure; Malls, Power, and Resistance,† a study shows that â€Å"80 percent of unemployed young people visited the mall at least once a week, and nearly a 100 percent of young unemployed women were regular visitors† (285). As a result, some malls have even imposed restrictions to limit this. In Robyn Meredith’s essay, â€Å"Big Malls Curfew Raises Questions of Rights and Bias,† she explores issues concerning a recent restriction imposed on younger teenagers at the Mall of America in Minnesota. However, it is a real problem that mall owners have to cope with. In fact, malls here in America are very similar to those in Australia, because in both countries, the malls are turning into a type of indoor park where citizens participate in a variety of their own personal activities regardless of the intent of the mall owners. According to Fiske, malls are no longer solely for shopping anymore. Fiske says that the malls in Australia are now being used for a variety of other activities including underage drinking, sale of drugs, making general mischief, and â€Å"proletarian shopping,† or â€Å"... ...clear that older persons here in America and in Australia act similarly in the malls too, not just teenagers and younger people. From these essays and my personal experience, it is clear that malls are now being used for purposes other than shopping. They are becoming like indoor parks used for activities not intended by the malls’ owners. Adults as well as children are participating in these activities, and they are happening in Australia and the United States in a very similar fashion. Works Cited Fiske, John. â€Å"Shopping For Pleasure; Malls, Power, and Resistance.† Reading Culture. 4th ed. Ed. Diana George and John Trimbur. New York: Longman, 2001. 283-286. Meredith, Robyn. â€Å"Big Malls Curfew Raises Questions of Rights and Bias† Reading Culture. 4th ed. Ed. Diana George and John Trimbur. New York: Longman, 2001. 288-291.

Tuesday, November 12, 2019

Evalue The Benefits Of Pursing A Specic Essay

Abstract A hobby is more than just something that you do in your leisure time. It is something that you make time to do and look forward to doing. Insurmountable pleasure and relaxation can be obtained from doing something that you consider fun to do. It can be described as creative, fascinating, practical, inexpensive, enjoyable, different or unusual. Evaluate the benefits of pursuing a specific hobby Hobby is described as a regular activity that is done for pleasure. Common misconceptions about hobbies are that some think that hobbies or recreations are just for people who live a relaxed life or people who have been retired and have time on their hands, while others believe that hobbies are just a waste of time. On the other hand, people with full, busy, even stressful lives can benefit from hobbies just as much if not more than the average person. I would like to explorer specifically the benefits of pursuing a hobby like hiking. Hiking outdoors has plenty of perks: nice views, fresh air, and sounds of different things and smells of nature. It exercise your mind, body, and soul and is a simple way to challenge yourself. All you need is a good pair of walking shoes. In fact, turning this into a healthy habit can lead to a healthy lifestyle. It’s a great way to start an exercise program that is beneficial to the proper upkeep of the body. Hiking is a powerful cardio workout tool. Studies have shown that obesity is associated with a modest increase in risk of postmenopausal breast cancer. For people who find it uncomfortable to run or job, walking is a great form of cardio that burns about 240 calories an hour! There are a wide variety of hiking trails. Many people in my community take up walking early in the morning and sometimes late evenings. I would like to briefly  discuss the benefits of pursing hiking as a hobby. There are many definitions for the word hiking. Hiking in Canada and the USA is the preferred term for a long, vigorous walk, usually on trails, in the countryside, while the word â€Å"walking† is used for shorter, particularly urban walks. Another source gave the meaning to hiking as â€Å"In its most basic definition, Hiking is simply Walking for recreational purposes. A good summary is: â€Å"In Hiking, the Journey is more important that the Destination. The Encyclopedia Britannica from Encyclopedia Britannica Premium Service: Walking as a recreational activity and sport. Among those with sedentary occupations, hiking is a natural exerci se that promotes physical fitness, is economical and convenient, and requires no special equipment. Because the hiker can walk as far as he wants, there is not physical strain unless he walks among hills or mountains. I am sure we could find many definition for the word hiking, but despite the many variations derives from this word â€Å"hiking† they all have to do with some form of walking. Hiking is one of the most sought out hobbies in what world today and is used in academic and professional sports organizations around the world. Our US military and police forces use this hobby as a part of their routine training for fitness and training purposes. I remember my first experience hiking to the top of the tallest mountain in Jamaica West Indies. I was only 16 years of age, just a boy trying out this new adventure called hiking. My self and 14 other boys hike to the mountain top of the tallest mountain in St. Andrew, Jamaica known as the Blue Mountain Peak. Its elevation is 7,402 (2,256 m) It was breath taking to see this creation, to see different mountains overlapping each other, to hear and see different types of birds that are not usually seen in the city, to see the different plants and trees, hills and valleys in this cold elevated piece of Jamaica. This was an adventure of a life time I cannot forget. It would have been an experience that would have shaped my life forever and have taught me courage, bravery, it has also fostered closer and stronger relationship the scout brothers. In my research I have discovered that hiking is not just a hobby or a form of recreational interest or just another activity, but it also can lower your risk of colon and breast cancer, and possibly lung and endometrial cancer. Just 30 minutes of aerobic activity 3-5 times a week can lower your risk pf breast cancer by 30- 50 percent. In addition to this, it is good to know that you can turn hiking into a healthy habit! Hiking releases adrenaline and endorphins, which can decrease tension, anxiety, and blood pressure levels. This can reduce risk of depression and will leave you feeling better physically and mentally, which will encourage you to continue your new healthy habits. Studies have shown that exercising during and after treatment with people with cancer can benefits these patients in several ways, ranging from improved fitness and higher quality of life to reduced rates of recurrence and a longer life. Cancer patients who exercise may experience less nausea and less fatigue. It’s never too late to use exercise to fight cancer. If you’re coping with cancer or its aftermath, now is the time! Hiking offers additional health benefits such as: lowering your risk of heart disease, improve your blood pressure and blood sugar levels, boosts bone density, since walking is a weight-bearing exercise, build strength in your gluteus, quadriceps, hamstrings, and muscles in your hips and lower legs, it helps to control your weight, strengthen your core and boost your mood. Research have shown that hiking has a positive impact on combating the symptoms of stress and anxiety. In conclusion, based on the benefits highlighted above, hobbies is shown to have a rewarding outcome. When people think about Hiking, they mostly think of nature, the great outdoors, a backpack and a tent. For most people, Hiking is an escape back to nature and a great way to get a good workout while forgetting all about the day to day hassles of city life. Why should you do hiking? Hiking is a great body exercise which will realty improve your overall physical condition. The natural waling motion provides you with a relatively low impact but effective workout. In its easiest form, Hiking is a very safe walk using clearly defined trails. Many people take a walk to clear their heads or to think about issues. Hiking could be a way of relaxing or something that can test your own capabilities and foster relationships with people who share the same types of recreational interest. REFERENCE Lee, Jamaica Travel and Culture .com (2009). Blue Mountain Peak – The Blue Mountains. Retrieved from http://www.jamaicatravelandculture.com/destinations/the_blue- mountains//blue-mountain-peak.htm The Editors of Encyclopedia Britannica (2014, September 25). What is hiking? Retrieved from http://www.abc-of-hiking.com/info/article-printer-version.asp?id=544 Scott, E., (2014), The Importance of Hobbies For Stress Relief. Retrieved from http://stress.about.com/od/funandgames/a/The-Importance-Of-Hobbies-For-Stress-Relief.htm Robinson, K. M., Smith, M.W., WebMD Magazine – Feature (2013, September 15). How Hiking is Good for Body and Mind. Retrieved from http://www.webmd.com/fitness- exercise/features/hiking-body-mind

Saturday, November 9, 2019

Fast Food Nation Essay

Summary: All Americans effect the huge growth of fast food but adolescents play even more of a vital role in than the average consumer. Not only do teenagers consume fast food, but they work for it and steal from it because they are attracted to it the most. The fast food industry provides the easiest way for young people to get started and continue to succeed in our â€Å"Fast Food Nation. † Our country loves fast food, there is speedy service with cheap tasty food in over one million restaurants world wide. Though we all love it, we do not like the stories behind it. In 2004, Americans spent over 110 billion dollars on fast food, that’s more than higher education, computers, computer software and new cars combined (Scholosser, 3). Teenagers provide a huge role in the fast food industry. Teenagers work at these restaurants, eat at these restaurants, are objects of advertisements by these restaurants and steal from these restaurants more than any other age group. Ever since the age of three more than 75 percent of American children can recognize the face of Ronald McDonald. Since our nation is currently being raised around fast food it is only inevitable that as children grow, they only become more of a part of it everyday. The average American child begins to work around the age of 16 doing low wage low labor jobs. At anytime a teenager can walk into any fast food restaurant and apply for a job. Fast food restaurants prefer to employ teenagers because they are easily trained, less expensive to tend to than adults and are easier to control. Also since most teenagers still live at home they can afford to work for wages too low to even support an adult. â€Å"No other industry in the United States had a workforce so dominated by adolescents. About two-thirds of the nations fast food workers are under the age of twenty† (Scholosser, 68). Working in McDonalds is not difficult, but just tedious and long. Since most fast food restaurants are run my machines, it is up to these 17 year-old employs to push buttons and say commands. All Burger King wants is for things to get done faster, not how much effort is put into work, so teenagers feel working at Taco Bell or KFC won’t be as difficult as it will a strain. Any teenager working behind the counter at any fast food restaurant is given less respect than animals at the pet store. .†.. she hates the job and is desperate to quit. Working at the counter she has to deal with rude remarks and complaints. She is often yelled at by strangers angry that their foods taking to long or that something is wrong with their order. One elderly woman threw a hamburger at her because there was too much mustard on it† (Scholosser, 81). Though rudeness is a downside to a fast food job, there are perks for kids who do not need a lot. Many of the 200 dollar a week salary is used for teenage spending; clothes, nights out, cars and other desirable things. Teenagers run and continue the fast food work force every day, not because they have to but because it’s the best option available to them. Though we may not like the way the food is cooked or served; the way it tastes is still great. McDonalds makes a huge profit off of everything; soda fries and sandwiches all profit so largely, and teenagers are one of the most popular customers. A medium soda in McDonalds is $1. 29, it cost McDonalds $4. 25 per gallon of soda syrup, only about 9 cents worth of syrup is used in a medium drink, giving McDonalds almost a 95% profit. Soda consumption among teenagers has doubled within the past 20 years, reaching an average of twelve ounces of soda a day per child. (Scholosser, 54). With French fries McDonalds buy them frozen for 30 cents a pound, then sells them reheated in oil for 6 dollars a pound, pure profit pulled from the hands of teenagers. McDonalds makes billions upon billions of dollars annually by selling things for such a low price but really making the largest profit possible. Recently, fast food restaurants have become more attractive to armed robbers than a clothing store or gas station. Since fast food industries do almost all of their business in cash, others rely on credit card transactions. Robbery in fast food chains is not uncommon at all, even when most of it happens by their own employees, underage teenagers who are desperate for money. Though most of these robberies occur early in the morning or late at night when few people are working. â€Å"The typical employee stole about $218 a year and according to industry studies, about two thirds of the robberies at fast food restaurants involve current or former employees. † (Scholosser, 84). Employees have low pay, high turnover and know the restaurant, why not steal? McDonalds is already a billion dollar industry, many of the people think, its not going to hurt their business, they won’t even notice. However these robberies have led to deaths and injuries, and make teenagers realize what horrible conditions they are working in. All Americans effect the huge growth of fast food but adolescents play even more of a vital role in than the average consumer. Not only do teenagers consume fast food, but they work for it and steal from it because they are attracted to it the most. The fast food industry provides the easiest way for young people to get started and continue to succeed in our â€Å"Fast Food Nation. â€Å"

Thursday, November 7, 2019

Study of Consumer Behaviour on Soaps Essays

Study of Consumer Behaviour on Soaps Essays Study of Consumer Behaviour on Soaps Paper Study of Consumer Behaviour on Soaps Paper Our research project studied the influence of price as the major factor in the purchase behavior of Indian consumers by studying the purchase behavior of soap in a sample of students. As price is traditionally considered as one of the most important of 4 P’s of marketing, and a review of past literature showed an existing link between price and the purchase behavior, the topic was chosen to study. A convenient sample of 40 students was asked to respond to questionnaire containing multiple choice, scale and dichotomous questions with a focus on price of soaps. The results were analyzed with the emphasis on finding the important attributes of soap considered by consumers and how they ranked of price among the most important attributes in soaps. Gender analyses of the results were also done to find the change of the perception of price among men and woman. Respondents were also tested on their knowledge of the phenomenon of hidden pricing. The results were analyzed and were plotted in graphs to arrive at the proof for testing our hypothesis. A. Introduction 1. Problem Statement Consumer behavior is a complex, dynamic, multidimensional process, and all marketing decisions are based on assumptions about consumer behavior. The 4 P’s (Price, promotion, product and place) are considered to be the marketing-mix variables that influence the consumers of a product. From a seller’s view, these four are the marketing tools available to influence buyers. From a buyer’s point of view, each of these marketing tools is designed to provide a customer benefit. Out of the marketing-mix variables, traditionally, price has been the major determinant of a buyer’s choice. This is still in case with large segments of buyers across the globe. Although non-price factors have gained a lot of importance in the last few decades, price still remains an important factor in determining sales and profitability. Price exerts its influence in FMCG (Fast moving consumer goods) and marketers have tried to introduce new factors such as superior packaging, better advertisements, and increased number of choices to reduce the influence of price. The increased efforts are more visible in this product category as there is more competition for all segments in this market. Despite the extensive research, marketers still have poorly understood pricing and pricing strategies have become very important in determining the success of a product and a company. 2. Research Objectives/Hypotheses The objective of this research is to provide the insight into the degree of influence of price as the most important factor in the purchase decision of soap by a consumer, in order to provide a clear insight into the effect of price and the change of price in product sales which will help marketers to develop better pricing strategies and to plan for the optimum mix of the marketing-mix variables. Null hypothesis: Price is the most important attribute that influences the purchasing decision of soaps. Alternate hypothesis: Price does not play a significant role in the purchase decision of soaps. 3. Rationale for Approach The study started with collecting and reviewing existing literature in consumer behavior to ascertain the various factors of influence. Pricing related studies are also taken into account to find and conclude the presence of a research gap in studies relating FMCG sector (soaps in particular) and price to the behavior of consumers in southern India. 4. Value: in terms of Possible Outcomes The outcomes will provide the answer to the research questions of whether price plays a role in consumer’s minds while evaluating soap as a product and how much of an influence does price play in the buying decision. It will also give us an insight into whether price has the effect of overcoming customer loyalty and change habits and buying pattern. 5. Limitations of the study 1. The sample was fairly homogenous in terms of education level and income level. 2. The shopping behavior of the sample was not varied. 3. The study did not focus on the discount offers given on soaps. B. Methodology/Approach 1. General Research Design 2. Specific Research Questions 1. What are the factors that play a role in consumer’s decision of purchase of soaps? 2. Is price the most important attribute on which the consumer bases his purchase decision? 3. Will a change in price of the soap influence the buying decision? 4. Will a price change lead to shift in the customer loyalty to particular brand? 3. Data Collection Population – The shopping population of the campus and surrounding areas Sample Design 40 (Convenience sample). Measurement methods Survey using personal, structured questionnaire composed of be multiple-choice, dichotomous, scale questions. 4. Questionnaire Format: This Questionnaire was structured in such a way that it includes the profile of the consumer and the following factors related to the consumer behavior. 1. Product/brand attributes 2. Buying pattern/behavior 3. Purchase frequency/ quantity 4. Price of the product 5. Influence of price on the purchase 6. Shift in customer loyalty due to price change 5. Research Schedule: Task |Proposed date of completion | |Collecting responses to questionnaire |30/11/2009 1/12/2009 | |Interpreting the responses from the questionnaire |03/12/2009 | |Discussion regarding analysis of data using statistical tool |05/12/2009 | |Application of the statistical analysis to the data collected. |09/12/2009 | |Forming the results and conclusion |11/12/2009 | C. Literature review: An Exploratory Study of Sales Promotion Activities in Toilet Soap Category: An Insight into Consumer and Retailer Perceptions Kureshi Sonal and Vyas Preeta. In this research paper, an attempt has been made to examine the nature of sales promotion activities in toilet soap category in In dia, study retailer perceptions with respect to these activities and also get an insight into consumer perceptions of these activities. Findings indicate that with respect to the nature of the schemes, premiums (free gifts) were found to be the most frequently used in both premium and popular toilet soap category, followed by price offs. Retailers’ perceived price offs had relatively greater impact compared to any other forms of sales promotion. In line with the retailers’ perceptions, the findings of consumer perceptions indicated that price offs were the most preferred type of sales promotion. Supplier Attributes That Impact Institutional Buying Behavior A study on FMCG supplies to Hotel Industry Githa S Heggde and D. Sudharani Ravindran. The study on the functional gap implied how and why a particular buyer or a group reacted to the decisions of the producer in selecting a particular product and its utilization. The study of this functional gap proved that effective positioning of the product made the market place work better so that the buyers make better decisions to buy the product. The study involved the consumer involvement in the decision making process through the involvement theory. This theory is about consumer learning, which presumes that the degree of interest in purchase of an item depends upon the risks involved. The involvement is also dependent on nature of the product or service and the psychology of the customer. Consumer buying behavior in Asian markets Mark Speece. The findings of this study indicated that Asian middle-class was primarily value-orientated. The specific criteria for choice that Asian consumers used was different for various product characteristics. There was strong value orientation for product quality issues and price. Asian consumers looked more closely at product characteristics to ensure a purchase was worth the price they were being asked to pay. Consumers balance off quality and price, which means that they wanted good products, but not necessarily the best which they consider too expensive, or the cheapest which they do not trust in quality terms. Within that, how consumers across Asian markets reach their decisions is not so different from how western consumers reach theirs. Consumer Buying Behavior of, and Perceptions towards, Retail brand baby products Adelina Broadbridge and Henry Morgan. For some consumers, retail brand products were regarded as superior to well known manufacturers brands (Gallup, 1997). A successful brand was perceived as possessins sustainable unique added values (de Chernatony and McDonald, 1998) or representing a variety of ideas and additional attributes (Gardner, 1955)and this was extended to many retail brand products. A higher risk tolerance usually occurred when the consumer required greater assurance about quality rather than price although for high priced items, social and performance risk slowed the growth of retail brands. D. Analysis of results: [pic] Fig 1. Ranking of soap attributes in purchase of soap Finding 1: Contrary to the assumption, Quality was ranked first by the majority of the people. [pic] Fig 2 Ranking of price by customers while purchasing soap Finding 2: 41. 6% of the respondents ranked price as the second most important attribute they consider while purchasing soap. The price sensitivity of the sample was checked. There were asked to identify for which price range increase they would change their brand. As shown in the bar chart below, most people said that they would change the brand only for a price increase of greater than 15%. [pic] Fig 3 Price sensitivity of consumers buying soap Segmenting the sample on the basis of the gender, the price sensitivity was checked again. It was seen that females showed greater price sensitivity towards higher levels of price increase, while the males showed greater price sensitivity at lower levels of price increase. [pic] Fig 4. Soap price sensitivity difference in males and females. Another aspect that was evaluated was if the respondents were aware of the phenomenon of hidden pricing in soaps. While a majority, i. e. , 85% knew about hidden pricing, a surprising percentage of only 68% said that they would change their brand due to hidden pricing. [pic][pic] Fig 5. Knowledge of hidden pricing among consumers and change in purchase behavior E. Summary: 1. After the analysis of results, we come to conclusion to reject the null hypothesis and accept the alternate hypothesis. 2. Hence, â€Å"Price is not the most significant factor in the purchase decision of soaps. â€Å" We can also see a number of other interesting conclusions – We can see that in the purview of soaps based on the considered sample, they are Majority of the respondents felt that quality is a stronger deciding factor than price. Most of the respondents were price sensitive only to the higher levels of price increase. Females are more brand loyal than males in the lower price ranges. They change brands only for a higher price increase. Though a majority of the respondents knew about the phenomenon of hidden pricing, some of them still don’t view it as a reason strong enough to change brands. F. Conclusion: G. Scope for further studies:

Tuesday, November 5, 2019

Every Company Is a Publishing Company

Every Company Is a Publishing Company Every Company Is a Publishing Company Every Company Is a Publishing Company By Mark Nichol A recent Wall Street Journal article that beamed a spotlight on sophomoric speaking and grammar gaffes in the workplace covered the issue fairly thoroughly but left unsaid some pertinent points. The article discussed the epidemic of informality in critical corporate settings such as staff meetings and in-person communication with clients: What do you do when employees seem ignorant of expectations for adopting the appropriate linguistic register in these contexts, using chatting vernacular (â€Å"You guys, like, cut it out!†) when a moderate degree of formality (â€Å"Please, let’s just have one person talk at a time†) or even a sober formality (â€Å"I wish to remind you to raise your hand if you wish to be called on to comment†) may be expected? It also discusses disturbingly colloquial correspondence, or that which is rife with typographical errors and poor grammar. The answer, for some companies, is to require employees to have one or more colleagues review letters and emails before they are sent out. Others hire consultants to train workers to become better writers. But both strategies have their weaknesses: Two or three heads are not necessarily better than one, especially if they are empty when it comes to writing skills. And writing workshops can only accomplish so much unless they are intensive and extensive and expensive. A combination of these approaches is best but still won’t produce flawless results, and many businesses are not willing or able to invest in the effort. Is this issue such a big deal? It depends on who you ask. This word nerd says, â€Å"Hell, yeah!† (or, depending on the pertinent linguistic register, â€Å"Indubitably.†). What does every enterprise have in common, besides selling a product, a service, or an idea? The answer: communication. All businesses must connect with current and prospective customers or clients, and partners, through transmission of language (usually at least primarily written language). Even if the only text the recipient sees is a business card, an invoice, or an email, the company’s reputation is on the line on every line. What’s the ideal solution? Every business publishes information (and, believe it or not, clients and customers notice poor and careless writing, even if they don’t recognize specific errors). So, treat your business like a publishing company, and institute an editorial process. At my last job before I began the current freelancing phase of my editing and writing career, I was responsible for the presentation of all content on the website of a prestigious educational foundation. Therefore, I considered it of paramount importance that the content be of outstanding quality. In addition to editing the journalistic content, I insisted on editing all marketing and advertising copy, I vetted job postings, I even pored through the site’s terms of use. Eventually, this comprehensive quality control became onerous and I delegated some responsibilities, but visitors had to work hard to find errors on that site. If you work at a sizeable company and you have responsibility for or are otherwise involved in the generation of business-to-business, business-to-client/customer, or even internal content, I urge you to consider or recommend designating the resident grammar geek, or a hiring a staff or contract editor, to serve as the conduit for at least the most significant communications or correspondence. Of course, only the smallest enterprises can monitor all messaging, and even then, requiring inspection of all email messages seems repressive. But the solution discussed above, perhaps combined with workshops and one-on-one consultation conducted by the designated editor, will have a significant positive impact on the quality of your company’s communications. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Business Writing category, check our popular posts, or choose a related post below:Types of RhymeOne Sheep, Two Sheep, One Fish, Two Fish . . .While vs. Whilst

Sunday, November 3, 2019

Critically discuss Plato's theory of the psyche and relate it with Essay

Critically discuss Plato's theory of the psyche and relate it with managing today - Essay Example Plato understood that the human psyche is in constant exchange with the external social, cultural and political environment. The similarities between Plato’s and Freud’s conceptions of the psyche are relevant to modern business management because Freudian psychoanalysis is well entrenched in Human Resources Management practice. The continued utility of Plato’s theory of the psyche to modern managers is illustrated by its perusal in management seminars and workshops. Even the process of knowledge creation and transfer prevalent in management practice today has parallels to Plato’s ideas on knowledge. Plato’s theory of psyche remains an eminent source of wisdom and counsel to leaders in various fields today. Introduction: Plato is one of the most influential philosophers from the Hellenistic Age, whose ideas are still relevant to modern times. Business management as we know it today was not a preoccupation of Plato. For that matter, management of busi ness enterprises under a capitalist framework is a modern phenomenon ushered in by the Industrial Revolution of late 18th century. But Plato was a polymath, who forwarded treatises on a range of subjects. Questions of what constitutes good governance under a monarch was a focus of his thought. When we look closely, there are many parallels between the structure of a kingdom and that of a business corporation. Both are more or less authoritarian institutions with a top-down power hierarchy. With the net worth of many Fortune 500 corporations is equivalent to the GDP of some nations, corporate houses are rightly referred to as ‘empires’ in management literature. Hence, although the thoughts of Plato and that of Peter Drucker are separated by two millennia, the former can be seen as a management guru in his own right. In particular, Plato’s speculations and assertions on the nature of human psyche have withstood the test of time and are a useful aid to modern manage rs. This essay will flesh out this thesis in detail. Body of Essay: It is fair to state that of all ancient Greek philosophers, it was Plato, who defined and characterized the nature of the psyche in great detail. Plato was the one who â€Å"defined the abstract and the rational as equivalent to the moral good. He equated self-knowledge with self-restraint, and proclaimed that knowledge is virtue.... Lack of knowledge and the irrational, were equated with moral evil, and then, with madness.† (Buckley, 2001, p. 452) For Plato, the ‘soma’ makes up the physical body, while the psyche is the what animates a body and gives it life. Psyche is what distinguishes a living creature from a dead one. The body, on the other hand, plays host to the psyche and can either restrict or extend the expression of psyche. According to Plato, the psyche is not made of substance and it is immortal. Plato divided human psyche into three components – the rational, affective and ap petitive. In simple terms, examples of appetites or desires are thirst, hunger, etc. The ability to overcome the appetites is the function of the rational. And the appetitive, also called the Spirit is the moral compass as attuned by social norms. He defined conflict as a â€Å"struggle between the rational and the appetitive portions with each trying to enlist the affective portion on its side." (Buckley, 2001, p.453) For example, conflicts could arise in simple situation like these: I know it is wrong to lie, but can’

Thursday, October 31, 2019

FMRI ( T) Essay Example | Topics and Well Written Essays - 2500 words

FMRI ( T) - Essay Example Therefore, it is needed to be avoided for preventing the future banking crisis. For this purpose, the proposals have been suggested in the second part of the paper. It is suggested that the division of bank into commercial and investment banking has fewer risks and it is a desirable option in contrast to the unified banking which is more risky but fostered more growth of the banks. The paper is meant to discuss the serious issue of banking crisis and suggest ways to mitigate the chance of future economic crisis globally. For this purpose, the paper covers two major sections in which the first part explains the term systemic risk and systemically important financial institutions. However, the second part describes and evaluates various proposals for introducing banking reforms concerned with the separation of the commercial banking and investment banking sector. The systemic risk can be defined as the condition in which the entire financial setup receives a major setback (Cox, & Larsen, 2011). It can be contrasted to the risk of damage done to the one financial aspect only and implies the collapse of a whole financial system. In other words, it is the major financial downfall which results from the various external and internal causes. It has also been described as the financial instability or disruption of a financial system which is generally catastrophic in nature. Hendricks (2009) has defined systemic risk in following words: "A systemic risk is the risk of a phase transition from one equilibrium to another, much less optimal equilibrium, characterized by multiple self-reinforcing feedback mechanisms making it difficult to reverse." The definition given above used theoretical terms to explain the concept of systemic risk and does not include economic terms in it. However, it suggests that systemic risk is the type of risk which can occur when a particular change occurs in terms of a transition from one phase to

Tuesday, October 29, 2019

The Knights of Columbus Case Study Example | Topics and Well Written Essays - 3000 words

The Knights of Columbus - Case Study Example According to the research findings, the Knights of Columbus has over 1200 employees and a revenue turnover of over $1.2 billion.The services provided are insurance and financial services that are aimed at supporting the families that are affected by the death of their loved ones. The organization has over 1.7 million members and over 13000 councils in countries such as the Philippines, Canada, Mexico, Guam the Bahamas, Virgin Islands, Cuba, the Poland Dominican Republic amongst other states. The main purpose of its existence is that of instilling practical Catholic discipline on its members so that they can understand the norms and beliefs of the religion. Knights of Columbus also promote Catholic education and charity to its members so that they can learn how to carry out their activities in the future. The core values of this organization are charitable work, Catholicism, and acts of volunteering. For example in the year 2003, over $130 million efforts were contributed and over $ 6 0 million hours were contributed to the church and other projects. They promote the intellectual and social integration to its members through the provision of education, charitable work, social welfare and relief in both the war and the public domain. With time Knights of Columbus was able to venture into the insurance industry whereby they were to offer financial compensation to its members in case a financial loss occurred. According to Anderson, the main mission of the Company is to protect the interests of the Catholic families with life insurance. A service refers to the work done by people on behalf of their customers so that they can derive some benefit from it. The management of the organization issues insurance policies to its customers in form of thousands of dollars who are of ages 18 to 60 years so that they can benefit from the services provided to them within the stipulated period of time. It also ensures that its members do not have financial difficulties when they f ace problems that are related to death or illness. The service interaction refers to the process of identifying a service that can allow a provider to question the principal concerning pertinent information so as to clarify principals' preferences of different kinds of information that can improve on their living standards. These services are provided to the customers so that they can fulfill their needs and desires within a stipulated period of time. The management of Knights of Columbus is expected to compensate the members who incur losses since they contribute on a monthly basis to cover for any uncertainties that occur during their stay in the organization. Service Chain analysis is a strategy that is used by a business organization so that they can have a competitive advantage over their customers.

Sunday, October 27, 2019

Investigation Of Kinetic And Kinematic Parameters Physical Education Essay

Investigation Of Kinetic And Kinematic Parameters Physical Education Essay This study reviewing the biomechanical effects of the orthosis on human gait pattern and a specific type of ankle foot orthosis (AFO) with rocker bottom was used for the pilot study. Walking gait cycle background theory and related terms definition is explained as the introduction. A complete review on AFO functionality and efficacy on gait correction via laboratory testing is done. The review is mainly expressed from biomechanics approach with the use of kinematics and kinetic knowledge. From the reviewed process, it is no doubt to clarify that AFO enable to prevent and correct pathological gait for better improvement. Motion analysis technique using camera based system to conduct laboratory experiment on human gait is studied too. A sequence of procedures is design for further study, which consist of subject acquirement, rocker AFO fabrication, customization, laboratory experiment testing using Vicon motion analysis system, data collection and analyse. Besides, pilot studys results are included in result and discussion. A healthy woman was used as the subject in the pilot study who undergo 2 types of walking, which are walked barefoot and with AFO condition. As conclusion, the review provides evidence that the influence of AFO in altering human walking gait is significant and further study is necessary to be proceeded for better describe AFO functionality. Acknowledgement The first thank goes to Prof. Dr. Ir. Wan Abu Bakar Wan Abas, my supervisor for this graduation project. His willingness and patient in teaching and guide me either to accomplish the tasks or when I facing problems during the time, were indeed appreciated. My grateful thank goes to Dr Noor Azuan Abu Osman with his enthusiasm of sharing valuable knowledge and all kind of challenges gave by him, were definitely brought me chances to work as an professional biomedical engineer. I express much gratitude to Miss Arezoo Eshraghi too, for her guidance and assistance brought to the smoothness of my thesis study. Nevertheless, I would like to thank for all the hard work done by my faculty, especially to the Coordinator for the Graduation Project, Dr.Belinda Murphy, assistant for the project Miss Khairunnisa Hasikin and all the stuff of Biomedical Engineering Department. Table of Contents List of Figures List of Tables List of Symbols and Abbreviations AFO Ankle Foot Orthosis IC Initial contact LR Loading Response MST Mid Stance TST Terminal Stance TO Toe Off ISW Initial Swing MSW Mid Swing TSW Terminal Swing DF Dorsiflexion PF Plantarflexion KF Knee Flexion KE Knee Extension HF Hip Flexion HE Hip Extension PTB Patellar Tendon Bearing ToA Types of AFO CGC Control Group Condition Introduction Human locomotion defined as movement from one place to another and a numbers of ways could be done to achieve it, walking, use of a bicycle, wheelchair are examples of locomotion (Smidt, 1990). In this study, walking gait is the targeted locomotion. Walking is a cyclic movement interlaced between left and right foot with at least one foot being contact with the ground at all times in a certain periodic pattern (Ounpuu, 1995). A systemic analysis and parameter is required to evaluate walking gait effectively and biomechanics knowledge has been introduced to solve for this. It is a brand new term developed around the year of 1970s which integrating engineering mechanics knowledge into biological system. Biomechanics is actually applied in gait analysis by the ancient scientists few centuries ago (Martin, 1999). Biomechanics study on the gait analysis has been started since the year of 1680 by Aristotle on the gait of animals and in the year of 1890, Christian Wilhelm Braune an anatomist and Otto Fischer were started investigating human gait from biomechanics aspects (Martin, 1999). Scientists enthusiasm toward human gait analysis never shelved, it continue evolutes until today. At present, biomechanics investigation in gait analysis is able to provide profusion information for clinical practitioner to assess patient locomotion effectively. For instances, a pathology gait pattern by patient can be visualized by measuring biomechanical parameters, step length, length, joint angles, forces and etcetera. To evaluate how well the treatment improves patient ambulatory level, biomechanics knowledge applied too. Main interest of this study is not only focus on human walking gait, but also to investigate the manner orthotics alters its users gait pattern from biomechanics aspect. Orthosis is a medical appliance major used in orthopedics field for the purpose to support, alter, and align injured body segments involve in body movement (Edelstein Bruckner, 2001). In this study, the ankle foot orthosis (AFO) with additional rocker sole is chose as the orthosis in this study. Figure 1.1(a) shown a solid AFO and (b) rocker bottom. Figure 1. Solid AFO Rocker AFO is a kind of treatment apply to diabetic patient who has plantar foot ulceration risk and with ankle joint mobility difficulty. From statistical analysis from University Malaya Medical Centre Diabetic Foot Clinics, plantar foot wound treatments on diabetic patient possess the highest number of among other kind of treatment and also footwear is the highest treatment modality among others in 2008 and 2009. This statement has support and encourages the necessity to carry out this study as number of diabetic patient is increase gradually every year. AFO is worn on lower extremity and around foot to support and correct ankle position. Patient having diabetes, experienced bones segment fracture, cerebral palsy, spinal cord injury, tendon dysfunction and limb disorder patient who ankle failed to support their body weight while walking are commonly suggested by orthotist to use an AFO to improve gait routine and to minimise further injury risk (Edelstein Bruckner, 2001). Besides that, rocker sole is a creature use to reduce pressure on the forefoot and use to transmit pressure from high pressure to low pressure area meanwhile off loading the pressure exerted to risky area (Albright Woodhull-Smith, 2009). To be relative to orthosis definition, an AFO with rocker sole should not bring more burdens to patient in increase energy demand or cause any long term side effects. Consequently, investigating AFO biomechanical performance in aiding and influencing wearer locomotion therefore becomes an important study. Three dimensional (3D) gait analysis systems are laboratory equipment involve the use of reflective markers that placed on subjects interest body segments as the landmarks (Davis, Deluca, Ounpuu, 2000). It has been use widely in clinical gait analysis services and research. The video camera based system employ 2 to 7 infrared cameras allocated on the measurement volume to record subject motion or markers trajectories in precise as shown in Figure 1.2 (a) (b). The entire system applies stereophotogrammetric techniques to produce each markers 3D coordinates from the two dimensional (2D) images capture by each of the camera (Davis, et al., 2000). This 3D system digitized subject movement in real time into frames depending on sampling rate set. The frame to frame analysis provides better motion visualization and subsequently from the 3D images generated it makes the possibility to compute a more complete description towards the dynamic gait in terms of biomechanical parameters. Kinemat ic, kinetic, and temporal parameters or some other dynamic gait variables are able to be obtained from this system. During the entire study, Vicon Nexus 1.4 motion analysis system is employ to record and examine subjects walking gait pattern. Kinematic and kinetic parameters are extracting to further illustrate rocker AFO effects on its user gait pattern. Figure 1.2(c) presented a monkey hooping frame image capture using 3D motion analysis systems. http://rehablab.creighton.edu/share/sharedfiles/UserFiles/image/Camera1.jpghttp://www.med.nyu.edu/rehabengineering/images/vicon8cameras.jpg (b) (c) Figure 1. (a) Infrared Camera (b) Overview of Motion Analysis Laboratory (c) Frame Images Capture from Infrared Camera 1.1 Theory Walking gait Normal one complete gait cycle consists of stance phase and swing phase in a proportion of 60% and 40%, respectively. A normal adult will spent approximately 60% of total gait duration for heel strike to toe off (stance phase) and 40% for initial swing to terminal swing (swing phase). Stance phase is the event when foot touch on ground and body passes over the top of it whereas swing phase is when the same foot moves forwards in the air. Figure 1. Stance and Swing Phase Propotion. Stance phase is defined from initial contact, loading response, mid stance and terminal stance (toe off). Swing phase is defined from the instance toe off, initial swing, mid swing and terminal swing (Ounpuu, 1995). Figure 1.4 illustrates the phases of the gait cycle shown with the corresponding position for sagittal plane motion. http://www.ncbi.nlm.nih.gov/bookshelf/picrender.fcgi?book=physmedrehabpart=A8414blobname=ch6f6-2.jpg Figure 1. Gait cycle phases (Carson, M.D. 1995) Stance phase Initial contact(IC) (0% of the gait cycle), it occur when foot contact to ground. Loading response (LR) (0-10% of the gait cycle), during this stage, shock absorption occurred with stability remain and body more forwarded. This is the first double support happened. Mid stance (MST) (10%-30% of the gait cycle), the first single leg support instance, purpose of this phase is to advance body over the stance phase limb while stability is maintained. Terminal stance (TST) (30%-50% of gait cycle), or sometimes called toe off(TF) single support ended when the sound limb contact with floor and in this phase, body still being advanced through the stance foot through the forward fall of the trunk. Toe off (TO) (60% of the gait cycle), when foots toes are about to leave floor. Swing Phase Initial Swing (ISW) (60%-73% of the gait cycle), second single support phase and begins when the foot leaves the ground until it passes opposite the stance limb. Mid swing (MSW) (73%-87%), continue advance the swing limb while providing clearance of stance foot. Terminal swing (TSW) (87%-100%), swing leg already in preparation for the next stance phase. In order for a person to walk normally, the locomotor system must fulfill four requirements. Firstly, stability of foot is essential to ensure each foot capable to withstand body weight with no collapsing. Secondly, during single leg support in stance phase, balance shall sustain for that particular period. Thirdly, swinging leg must be able to move in a sequence reaching the position where it can take over the supporting leg. Lastly, locomotor system must provided substantial power to induce limb movements and to advance the body (Whittle, 1993). Pathological gait produce abnormal walking patterns when it fails to obey any of the four requirements stated above. It can be indentified obviously by visual or using appropriate clinical gait analysis method. This abnormal gait maybe performed unintended by the subject due to the weakness, spasticity or deformity occurred onto them. Besides, sometimes the abnormal gait is also consequences of the compensatory motion by some other problem. Any abnormal gait should be corrected using an orthotics or braces in order to minimize overload harms on muscles, joints and bones. Kinematic and kinetics of human gait The terms kinematic and kinetics are branches of biomechanics, which are commonly employed in gait assessment. Kinematic describing a body movement without considering its causes for example forces and torque. Camera is a example of kinematic equipment which only used to observe limbs movement without but without providing information of force involved (Whittle, 1993). Meanwhile, kinetic is more in explaining the body motion with it causes like mass and forces exert onto the system. Moment, force, mass, and acceleration are the examples which usually utilize the kinetic of the systems. Example of kinematic equipment in gait analysis is force plate, which measure force exerted by foot but without the position and angle of the leg segment (Whittle, 1993). Kinematic of human gait: Angle Pelvis, hip, knee and ankle angle are the common kinematic parameters used in gait analysis. Each anatomical angle can be observed from sagittal, coronal and transverse plane. During normal gait, most of the motion occurred in sagittal plane meanwhile coronal and transverse plane have greater motion in pathological gait(Ounpuu, 1995). Table 1.1 is a summary on the each segment movement with respect to gait cycles phases. Table 1. Summary of the Major components of gait with respect to the phase of the gait cycle. Phase Joint Movement Ankle Knee IC Neutral Position Fully KE LR PF KF MST DF KE TST DF KE TF PF KF ISW Peak PF then DF rapidly KF rapidly to peak MSW Peak DF Start with peak KF and KE rapidly TSW PF KE PlantarFlexion(PF), DorsiFlexion(DF), Knee Flexion(KF), Knee Extension(KE), Hip Flexion(HF) and Hip Extension (HE) Kinetics of human gait: Ground reaction forces When a person is walking, forces will apply toward ground on each step taken. According to Newtons Third Law, a force will generate that is equal magnitude but in the opposite direction to the force applied by the foot, and it is called ground reaction forces. The vertical component of ground reaction forces is raise from heel strike and shot 112% of body weight during 25% of gait. At the mean time, the opposite leg propels the centre of gravity upward and thus vertical force descends to around 80% of body weight. At the instance of heel off, centre of gravity start to move downward therefore vertical forces raise again to around 115% of body weight at almost 80% of stance phase. Vertical forces descend greatly right after the peak vertical forces as the foot is propel to swing phase. Figure 1.5 shown the overview of vertical forces exert on the stance leg. Figure 1. Ground reaction forces Literature Review Types of AFO AFO is categorized into many types depending on its functionality, design approach and usages. AFOs are generally classified into five main branches: rigid AFOs, hinged AFOs, Patellar Tendon Bearing (PTB) AFOs, posterior leaf spring AFOs and ground reaction AFOs. Each AFOs functionality will be discussed in detail later. Table 2. Summary on Types of AFO and description (Edelstein Bruckner, 2001) Types of AFO Features Solid AFOSolid ankle-foot orthosis (AFO), Plastazote-lined (Photo courtesy of Hersco Orthotic Labs.) Trimmed anterior to malleoli surrounds ankle. Restrict ankle motion without allows any plantarflexion. During loading response, maintain a rigid foot and ankle alignment Hinged AFOhttp://www.appliedbiomechanics.com/Home/Home/Hinged_AFO.gif Add mechanical joint around ankle to permit motion. Degrees of motion are determined by the joint design. Allow dorsiflexion and plantar flexion without restriction. PTB AFOhttp://www.capstoneorthopedic.com/Orthoservicespages/afo/afo_clip_image018.png Cast until patella area as to transfer weight from plantar foot to patella tendon Responsible for off loading effect. Posterior Leaf Spring AFOhttp://www.neuromuscular-orthotics.com.au/images/PLS%20AFO.jpg Trimmed posterior to malleoli, allow plastic to recoil Function as a spring during swing phase off loaded, allow plantar flexion. Ankle motion is permitted by deformation and recoil of the plastic strip. Gait analysis method Reliability of the result obtained from motion analysis is mainly relay on the markers placement (Ferrari, et al., 2008; A. Leardini Benedetti, 1999). Therefore, marker positioning is depending strongly to the objective of the research or study. The inconsistency of marker placement is generally a crucial factor contribute to the data variation because each marker represent different body landmark respectively too. A full body marker set is often applying to investigate whole body posture and gait. A total of 60 markers with 22 on each leg, 5 on pelvis and 11 on trunk are consider as a complete marker set. It has been applied to evaluate treatment gait pattern correction or diseases caused pathological gait for example cerebral palsy and diabetic patient (Radtka, Skinner, Elise Johanson, 2005; Sawacha, et al., 2009). Only lower limb markers set were use more often in gait motion analysis (Abel Juhl, 1998; Fatone, Gard, Malas, 2009; Alberto Leardini, et al., 2007; Yokoyama Sashik a, 2005). There also few study make their focus on gait assessment on AFO user which only applied reflective marker on lower limb as anatomic landmarks for the whole experiment (Abel Juhl, 1998; Fatone, et al., 2009). When come across with gait analysis, researchers putting more interest on the lower limbs kinetic and kinematic parameters rather than upper limb because the locomotion trajectories occurred mainly in leg segments. In analyzing treatment effect for a particular illness or disease, control group or control variable present to serve a better comparison to the tested result. While evaluating the relation of orthosis treatment and gait assessment caused by it, subject under barefoot condition sometimes appeared as the control variable (Abel Juhl, 1998; Lam, Leong, Li, Hu, Lu, 2005; Romkes Brunner, 2002). However, in some cases, barefoot control does not provide a comparable opportunity and it is not practical as in real life subjects usually walk with foot wear. Besides, as of experimental approach, it has shown that subjects walking with footwear is more relative to evaluate AFO efficacy with contrast to barefoot ((Radtka, et al., 2005)Churchill et al., 2003; Radtka et al., 2005). Two reviewed articles obtained result with subject walking while wore footwear alone (Bleyenheuft Hanson, 2010; Fatone, et al., 2009). There is one of the article used able bodied subject with footwear alone to acqui re control variables (Fatone et al., 2009). Either way of choosing control group is proportion to the research behavior and objectives. Therefore, appropriate consideration should be taken while designing a research methodology. Gait analysis parameters In general, AFO is use as prevention of foot deformity, limit joint movement, position and provide stability. The effect of AFO in serving all these functionality is been studied via various method from simple to more sophisticated gait analysis technique. Majority of the reviewed papers adopted video-camera based system to collect and record data. (Abel Juhl, 1998; Fatone, et al., 2009; Lam, et al., 2005; Radtka, et al., 2005; Romkes Brunner, 2002; Yokoyama Sashika, 2005). Kinematic and temperal parameters are the two common results obtained from ambulation analysis. Temperal parameter Cadance Cadence, defined as number of steps taken in a given period and its unit is steps over minute. In gait analysis, cadence becomes a popular parameter to evaluate AFO efficacy. Researches which have examined subjects gait with dynamic AFO and without dynamic AFO proved that cadence is one variable altered by the manipulation on AFO (Lam, et al., 2004; Romkes et al., 2001; Bleyenheuft et al., 2007). Lam and Romkes studies have shown a decrease of cadence while subject walked with dynamic AFO compare to walk with barefoot. However, in Bleyenheuft study, changes of cadence value are less significant compare to others. In hinged AFO, two papers reported a increase on cadence compare to barefoot ( Romkes et al., 2001; Tyson et al., 1998) and one shown decrease effect (Radtka et al., 2004). Four reviewed papers tested subjects walked with solid AFO reported decrease of cadence compare to without solid AFO (Abel et al., 1998; Radtka et al., 2004; Lam et al., 2004; Bleyenheuft et al., 2007). C adence in a new design AFO which use oil damper resistance to restrict ankle movement also reported a decrease phenomenon on subjects walking gait with against barefoot trials. Dynamic AFO reported to have higher cadence compare to solid AFO in Lam, 2004 and Bleyenheuft, 2007 studies. Meanwhile, between hinged AFO and dynamic AFO, hinged types AFO having higher cadence value ( Romkes et al., 2001). By reviewing this, an instance conclusion can be making that hinged AFO provide a high cadence. Resultant cadence variation is likely due to the design of types of the AFO. Manipulate ankle movement degree certainly influence entire locomotion trajectories, consequently cadence are involved. Velocity Velocity is a resultant product of stride length time cadence. Any changes of these two variables may vary walking velocity. Solid AFO, dynamic AFO, and hinged AFO were all result higher velocities and stride length compare to the condition without AFO on tested walking trials (Abel et al., 1998; Lam et al., 2004; Radtka et al., 2004; Bleyenheuft et al., 2007; Romkes et al., 2001; Fatone et al., 2009). However, a less significant increase observed while analyzes hinged AFO and solid AFO toward barefoot condition in Fatone, 2009 and Lam, 2004 researches, respectively. From these two cases, a common observation found between them is the insignificant of stride lengths alterations. Kinematic of Gait Analysis DF at IC (Stance Phase) Currently, AFO are design to restrict exceed ankle PF, simultaneously improve pre-positioning of the foot during IC f gait cycle. However, DF ability of AFO is strictly relying on the design and trimming pattern of particular AFO (Yokoyama et al., 2005). All types of AFO being study in this section have shown reasonable increase of DF angle compare to barefoot or without AFO condition (Abel et al., 1998; Lam et al., 2004; Radtka et al., 2004; Bleyenheuft et al., 2007; Romkes et al., 2001; Fatone et al., 2009; Yokoyama et al., 2005). This outcome is consistent with the basic functionality and characteristic of AFOs. For hinged and dynamic types, both allows free ankle DF during stance and meanwhile limit PF (Romkes et al., 2001). From review, subjects wore dynamic AFO have noticeable better DF than solid AFO and barefoot (Lam et al., 2004; Bleyenheuft et al, 2007). KF during IC (Stance phase) Knee fully extends just before heel contact and this is named as stance phase flexion. Patient walked with dynamic AFO showed significant increased in KF during initial stance compare to barefoot and there was less significant compared to solid type AFO (Lam et al., 2004; Bleyenheuft et al., 2007). Nevertheless, a slightly decreased on KF during initial contact is observed too. Both dynamic and hinged AFO shown little attenuate of KF angle compare to barefoot in Romkes, 2001 studies. In Radtka, 2005 research, the abnormal KF during barefoot walking remained although subject walk with hinged and solid AFO and this is consistent with Rethlefsen, 1999 findings. PF during TST (stance Phase) At the instance stance foot leave ground and preparing for swinging, plantar foot is flex as to push off body forwarded. Hinged AFO have impressed decreasing of PF during terminal stance if compare to walked with barefoot ( Radtka et al., 2005; Romkes et al., 2001). In Romkes, 2001 study, it revealed that hinged AFO has better push off effect compare to dynamic AFO according to their flexing ability. Besides that, in Radtka 2005s study, researchers concluded hinged AFO has better rocker effect as to proceed swing phase compared to solid AFO. DF during MSW (Swing Phase) DF is necessary to prevent foot drop as to provide toe clearance for patient to have better gait performance. In all the reviewed papers, DF were all increased during MSW (Abel et al., 1998; Lam et al., 2004; Radtka et al., 2004; Bleyenheuft et al., 2007; Romkes et al., 2001; Fatone et al., 2009; Yokoyama et al., 2005). Table 2. Summary on Variables Comparison of Types of AFO (ToA) with respect to Control Group Condition (CGC) Author, Year ToA CGC Variables comparison on ToA with respect to CGC Cadence Velocity DF at IC KF at IC PF at TST Abel et al., 1998 Fixed AFO Barefoot Decrease Increase Increase Increase Blenyenheuft et al., 2007 Dynamic AFO Shoe only Not significant Increase Increase Increase prefabricated AFO Shoe only Decrease Increase Increase Decrease Fatone et al., 2009 Hinged AFO Shoe only Not significant Not significant Increase Increase Lam et al., 2004 Solid AFO Barefoot Decrease Not significant Increase Increase Decrease Dynamic AFO Barefoot Decrease Increase Increase Increase Decrease Radtka et al., 2004 Solid AFO Barefoot Decrease Increase Increase Decrease Hinged AFO Barefoot Decrease Increase Increase Not significant Decrease Romkes et al., 2001 Dynamic AFO Barefoot Decrease Increase Increase Decrease Decrease Hinged AFO Barefoot Increase Increase Increase Decrease Decrease Tyson, 1998 Hinged AFO Barefoot Increase Increase Increase Yokoyama et al., 2005 Oil damper resistance AFO Shoe only Increase Increase Increase Increase Decrease Kinetic of human gait: Ground reaction forces and Peak pressure High peak plantar pressure (PPP) on foot is significant in contributing ulceration and callus formation on diabetic patient (Caselli, 2002; Veyes, Murray, Buoulton, 1992). If PPP occurred on the same area for a repeated period it might associated with callus or skin break down on that particular area (Boulton AJ, 1993). Incidence of skin breakdown in the forefoot chance is higher compare to in rear foot (Mueller, Zou, Lott, 2005). It has been prove in few studies that metatarsal head is the most frequent areas having skin injury problem rather than at heel in diabetic patient (Caselli, 2002; Sinacore, 1996). By using rocker sole in diabetic subjects, reviewed papers shown a significant PPP reduction over the high pressure area especially over forefoot and rear foot area (Albright Woodhull-Smith, 2009; Brown Wertsch, 2004; Schaff Cavanagh, 1990). Rocker sole is designed in a way that to redistribute plantar pressure from a conventional pressure distribution to a newly designed pressure map(Brown Wertsch, 2004). Aims and Objectives Examine orthosis efficacy in walking gait is the foremost objective in this study. AFO is prescribing enable to make better alignment of foot on patient with pathological gait. A rocker bottom is claimed to serve better plantar pressure distribution and as treatment to avoid further foot deformity. Basic approach in this study is to investigate the effectiveness of rocker AFO in prevent and utilize better ambulation pattern on diabetic patient from abnormal walking mechanism. Joint mobility caused by rocker AFO believed serve a better gait pattern and harmless to the connected leg segment. Rocker effect on the AFO is tending to reduce ground reaction forces to AFO user foot. Biomechanics and engineering knowledge is applied for better description. To test this hypothesis the following key objectives were undertaken: To study and enhance better gait mechanism knowledge from engineering and medical approach. To quantify and compare joint mobility with and without rocker AFO using lower limb component motion range analysis. To observe the relationship between the rocker bottom to kinetic changing on patient gait. Methodology Introduction Method to conduct this study is structured into few stages from recruiting subjects to conclude the study objectives. In order to keep align with this study objectives, each procedure taken has to be design carefully to reduce the possibility of data confusion and the occurrence of technical errors. Mostly, methodology to investigate orthosis efficacy usually being categorized into subject acquirement, subject assessment, AFO fabrication, AFO customize process, gait analysis laboratory testing, data acquisition and data analyzing ( Fatone et al., 2009). Subject acquirement In this study, AFO with rocker bottom is fixed to be the interest orthosis to investigate for the entire process. From literature, an AFO rocker sole mostly applied for the purpose of offloading on diabetic patient, thus the targeted subject is diabetic patient who possess potential to occur ulceration at plantar foot (Zimmy et al., 2004; Albright et al., 2009). 5 patients with diabetic peripheral neuropathy are recruiting as the subjects. Subject should be free from any other physical abnormality, surgery or injury on the lower limb extremities. To be prior to their participation, informed concern was acquired from all the subjects. Equipment: AFO Fabrication Only unilateral study will be carry out which means rocker AFO will be only fabricate for either leg depends on the foot condition. Each participant will be customizing a rocker AFO which is unique with their ulceration area and foot sizes. Participants are evaluated barefoot and going through anthropometrical measurement on the affected leg by the orthotists. The AFO are custom molded by polypropylene and with a suggested 4.8 mm thick (Lam eta al., 2005). Neutral position of the AFO will be 90Â ° at foot shank ankle. Foot length of the AFO will extended distally under the toes end and trimmed along the mediolateral border of the foot. Upper part of the AFO will trimmed on posterior until about 2.5cm below fibula. Rocker sole apex has to be position according to subject pressure distribution. Usually subject affected areas are location with metatarsal and forefoot area. A consistent rocker sole design is purposed with the apex fall behind of the fifth metatarsal with an angle of 15à ‚ °. Figure 3.1 shown the rocker AFO suggested: Figure 3. Rocker AFO After rocker AFO finishing, subject request to test the fitness of the AFO. If the custom made rocker AFO raises any comfort ability issue, adjustment being done to fix it. Gait analysis laboratory testi